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Heather E. Harris and Kimberly Moffit have recently published a book, The Obama Effect Multidisciplinary Renderings of the 2008 Campaign, analyzing Barack Obama’s 2008 presidential campaign and its effect. Our guests are the editors themselves, Heather E. Harris, Associate Professor in the Department of Business Communication at Stevenson University, and Kimberly Moffitt, Assistant Professor of American Studies at UMBC.