Next to the cell phone and the i-pod, the accessory du jour is a bottle of water. Whether it’s Fiji, Deer Park, Aquafina or Dasani, the bottled water industry is a billion-dollar business. But why do people spend so much on something they can get for free? And what impact are all those plastic bottles, that don’t get recycled, having on our environment?
Budgetary and environmental concerns over bottled water have led cities like San Francisco, Los Angeles and Ann Arbor Michigan to prohibit the use of city funds for bottled water. In addition, restaurants nationwide are removing bottled waters from their menus. One of Marc’s guests this hour was business writer Charles Fishman, who wrote about the bottled water industry for Fast Company Magazine. What he learned about the industry may change the way you think about, or purchase, bottled water.
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